NextStep marketing platform
NextStep Training Center
A practical field guide for operators, team leads, and power users.
Operator lessons
- Quick Start — From Signup to First Send — Get up and running in roughly 15 minutes.
- Account and Team Setup — Understanding your workspace and managing team roles.
- Brands Overview — Creating and configuring brands, the core organizing unit.
- Email Sender Setup — Configure your email sending domain and warm-up policy.
- Connecting Social Accounts — Link Facebook, Instagram, and LinkedIn to a brand.
- Contacts and Tags — Add and manage contacts, and use tags to segment them.
- Segments and Signup Forms — Group contacts dynamically and capture new subscribers.
- Consent and Suppression — How NextStep handles opt-ins, opt-outs, and bounces.
- Email Templates & Personalization — Design reusable emails and use merge tags.
- Campaigns — Organize related posts and emails into campaigns.
- Journeys Basics & Enrollment — Understand journey statuses, activation, and automatic enrollment.
- Building the Journey Graph — Add steps, branches, and wait conditions to your journey.
- Delivery Safeguards — Control message caps, time windows, and consent.
- Journey Example: Welcome Sequence — A step-by-step example of a common nurture sequence.
- Social Posts, Calendar, & Approvals — Plan, schedule, and approve content.
- Inbox and Replies — Managing incoming social comments and messages.
- AI Studio — Generate and refine content using AI.
- Analytics and Logs — Track performance and review delivery logs.
- Activation & Launch Checklists — Pre-flight checks to ensure your campaigns and journeys launch safely.
- Troubleshooting — Common issues and how to resolve them.